Sustainable fashion also called eco fashion, is a part of the growing design philosophy and trend of sustainability, the goal of which is to create a system which can be supported indefinitely in terms of human impact on the environment and social responsibility. It can be seen as an alternative trend against fast fashion.
So what does this mean for the consumer? everything. Everyday that you put on clothing (so most days I would imagine) you are making a choice. The choice to wear and promote clothing that was produced in inhumane ways, clothing that supports unfair labor and dangerous working conditions, and clothing that uses unsustainable materials.
As consumers, we are able to vote with our dollar and purchase sustainable and ethical clothing often produced by small businesses to counter the 'fast fashion' movement.
Slow fashion is comprised of three main elements:
At Tantamount Apparel we make it our mission to go above and beyond these three elements and see to them with utmost importance.
Dress for equality, equality for all.